Blindly targeting broad interests, hoping the right people see your ads.
Laser-focused audiences — your actual buyers, built from real data and intent signals.
Paid media for businesses spending $3K–$30K/month.
We diagnose what's leaking and build the system that fixes it.










If your current setup feels like guesswork, these are the three shifts that move the needle.
Blindly targeting broad interests, hoping the right people see your ads.
Laser-focused audiences — your actual buyers, built from real data and intent signals.
No clue which ad or creative is making you money vs. burning it.
Full attribution from day one. See exactly what each dollar returned with clear KPIs.
Same spend every month, locked into campaigns that stopped working long ago.
Budget shifts in real time to what's converting. Nothing trapped in underperformers.
Three pillars, one system. When everything pulls in the same direction, every dollar works harder.
We analyze your customer acquisition system, find the leaks, and map the fix — across audiences, offers, channels, and measurement. No strategy, no work.
Start a project →We choose the platform based on your strategy — Meta, Google, TikTok, or a mix. Every campaign built on the strategy, with live tracking and budget that moves to what's working.
Start a project →Static, video, UGC, landing pages, organic social — built as part of the system, not an afterthought. Cost-per-lead drops and your brand builds equity.
Start a project →Flexible commitment starting with a 3 months contract— real results take systems, not shortcuts. Month-to-month after that.
45 minutes. We dig into your business, buyer, and numbers. We want to get to know your business and the current challenges deeper.
Written plan: channels, spend, expected return, weekly reports. Grounded in data.
Creative built, tracking set, campaigns shipped — usually within 7 days.
Ad variants, hooks, and captions produced at the speed paid media demands.
Every Monday, the data tells us what's working. We move budget, cut what's dead, and iterate fast.
Live dashboard. Always on. We don't wait for month-end to move — if something shifts mid-week, we act the same day.
Real campaigns, real businesses, real results. Strategy first, creative second, measurement throughout.
$22K revenue from CA$1,400 in Meta Ads in one month. Right buyers across 4 audience segments, clean full-funnel campaigns, and 22K warm video views at CA$0.005 each.
"We're really happy with the results. Didn't expect it to move this fast."
$100K in course revenue from $10K in Meta Ads across 3 launches over 12 months. Same system, new audience, refined creative.
"Every launch has been bigger than the last. I finally know where my sales come from."
$50K+ pipeline from $5K in Google Ads. 200+ qualified leads at ~$5 CPL in 2 months. Previous agency charged $40+ per lead with no attribution.
"Two months in and our sales team couldn't keep up. From $40 a lead to under $5."
Every strategy call, campaign decision, and weekly report — handled directly by Valerie and JP.

6+ years turning marketing briefs into campaigns that convert — across Meta, Google, and organic. Leads creative direction and brand positioning.

Obsesses over attribution, budget allocation, and the numbers behind every campaign. Results on paper only matter if they show up in revenue.

Scripting, shooting, launching, tracking, optimizing — everything under one roof. Decisions are fast and the work compounds.
Tick the ones that sound like you. If 3 or more land, we're likely a match.
A 45-minute strategy call. No pitch deck, no obligation — just a clear read on what's broken and what's worth doing.
Founders from multiple Canadian and US businesses have taken this call.
Most leave with clarity — regardless of whether we work together.